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Product brand culturalization_notes
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Nike - The Global Brand's Journey | Revive Digital
How Nike Won the Cultural Marathon - The New York Times
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The Brand Equity of Nike, what makes it the best sports brand ever? | by Xiaolu Lin | Medium
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THE SOCIAL CULTURAL TRENDS OF NIKE CONSUMERS SHOWS THAT FOR SOME BRANDS, BRAND ACTIVISM & PURPOSE PAYS.
How Nike Won the Cultural Marathon - The New York Times
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